About Joel Hans & Nurse Media

I've been writing professionally for twelve years.

I have a Masters (MFA) in creative writing from the University of Arizona. You'd better believe I'm using all the skills I learned there to write more impactful copy that's backed by the way real people react to storytelling.

I've published dozens of short stories in some prestigious magazines. Read a personal favorite of mine: "A Man, His Oblations".

I've loved writing for as long as I can remember.

When I was a freshman at the University of Wisconsin - Madison, I wanted to register for an introductory creative writing course, only to discover it was typically reserved for sophomores or juniors.

I was persistent. I didn't want to wait. The administrators asked me to prove I was good enough by submitting a writing sample.

I got in. I had proof there was value in my passion for writing.

After graduating, I landed a job as an editor for a trade publication for industrial maintenance professionals. Sounds thrilling, right?

I wrote hundreds of stories, published thousands of newsletters, and toured dozens of manufacturing plants. I spoke to CEOs, grease-to-the-elbows maintenance gurus, and everyone in-between.

I learned about the publishing world, but perhaps more importantly, I learned about how real businesses reached out to potential customers and talked about their products.

There, I realized the impact copywriting and content have on a business that wants to grow and sell more.

After five years as an editor, my wife was (finally!) graduating from veterinary school. I decided it was time to pursue a long-held dream of mine: an MFA in creative writing.

After a dozen applications and plenty of nail-biting, the creative writing faculty at the University of Arizona accepted me into their program. My wife and I moved to Tucson and immediately fell in love with the Sonoran Desert.

After graduating in 2016, I was faced with a choice: Work in an office for someone else and use my writing talents every once in a while, or go work for businesses all around the world who need impactful copy right now.

The decision was easy.

In 2016, I launched Nurse Media to focus on copywriting and content that effortlessly grows businesses.

After just a year, I landed clients at some of the highest-profile companies in the tech world. I also had my first child. Not a bad year, I'd say.

I've expanded my marketing know-how to include SEO, customer research, lead magnets, wireframing for conversion, paid advertisements, email automation, and even some front-end web development.

But the core of my work is focused directly on growth through nurtured copywriting and proven content strategies.

Or, to put it another way: I help clients make a lot more money.

The feeling of being accepted into that creative writing class was good. Offering real value to businesses that want to grow? That's even better.

Let's get results together. See my work and then get in touch.